Hej!

I’m Emma, founder of Kraft Designs Ltd.
Born in Sweden, raised in Scandinavian simplicity, and deeply rooted in the natural beauty of Queenstown since 2007.

My design philosophy is simple:
Spaces should feel calm, intentional, and beautifully functional.
I specialise in Scandinavian minimalism blended with modern alpine lodge warmth - soft, earthy, organic spaces that instantly put you at ease.

Why Work With Me

✔️ Scandi-born, Queenstown-based - I naturally design calm, timeless spaces
✔️ Hands-on project management - I coordinate every detail so you don’t have to
✔️ Perfect for out-of-town owners - You get a trusted local expert
✔️ Practical + beautiful - Designs that look stunning and actually work
✔️ Honest, friendly communication - You’ll always know what’s happening
✔️ I get things DONE - No fluff. Just results.